Continuing the Change the Odds campaign, we created Rewrite the Recipe - a content series aimed at reducing stigma and encouraging open, vital discussions about breast and prostate cancer risks in Black families. Fueled by the powerful insight that Black families are far more likely to share family recipes than family health history, we channeled food as a medium to connect and share stories. The series sought to improve survival rates by encouraging early detection and proactive health management, with all content driving to information on cancer risks and resources through the American Cancer Society.